The ultimate maitre d’hotel

Is it a bit overkill? Isn’t it a little spooky that a complete stranger welcomes you as if he/she knows everything about you. A bit of anonymity, please.

Hardcore Coddling: How Eleven Madison Park Modernized Elite, Old-School ServiceAt 3:30 p.m., in the back office of Eleven Madison Park, maître d’ Justin Roller is Googling the names of every guest who will come in that night. It’s a well-known tactic of the restaurant, an effort to be as familiar as possible with the diners.

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AboutYorick

A writer and web designer who loves eating, especially that meal called lunch, in all its lovely guises, whether it be a quick sandwich or a long, self-indulgent, alcohol-fuelled "advertisers' lunch". Inspired by comments from friends and colleagues about my lunchtime creations and adventures, I began this little blog. I hope you'll join me in sharing what you eat.